As the world around us continues to rapidly evolve amidst COVID-19, the Aesthetics industry is stepping into uncharted waters. The national decision to shut down non-essential clinics has begun to take its toll, and recurring costs such as payroll, inventory
Aesthetic Record Announces Launch of Telehealth Feature Available Immediately to Medical Providers in the Wake of COVID-19
[vc_row][vc_column][vc_column_text]Aesthetic Record, a complete EMR & Practice Management Solution, released a new, and much needed, feature today, a telehealth-enabled, HIPAA-compliant video platform to ease the burden on its 4,000 users in Aesthetic Clinics across the US. As the COVID-19 pandemic
Expectations are evolving in the aesthetic medicine field. Businesses that offer "White Glove Service" are out-pacing their less tech-savvy competitors.
Both Allergan and Galderma offer a rewards program for clients that utilizing their products.
One way that many of the TOP medical spas cater to their clients is by creating client accounts for BD & Aspire, upon their first visit.
As a provider, taking a simple step to track clients points before an after procedures gives a client an extra level of care that boosts retention rates.
The Competitive Botox Business!
Get ready! You're about to jump in to one of the most competitive industries on the planet! The good news is, Botox and most aesthetic treatments are still working to gain mainstream momentum, so there's plenty of room for quality players.
Transitioning from Paper to EMR SystemsSince the passage of Obama's HITECH Bill, the transition out of paper & into EHR jumped from a mid-level position on the practitioner "to-do list" and became a legal and pressing necessity. The expectation of both government bodies and clients has brought this issue to the front door of aesthetic practices as well. Today compliance is built into a good Electronic Health Record platform and many software systems are quite capable of providing medical facilities with basic record keeping needs. Aesthetics, however, is a different animal entirely, software for our industry needs to go a step further. The elective nature of aesthetics means that clients have a unique set of expectations as well as an unparalleled ability to shop around for the practitioner of their choice. We see many medical spas and aesthetic practices hurt by their own unwillingness to research and implement a specialized EHR system that takes these needs into account.
If you are a healthcare professional who offers aesthetic services that are designed to improve a person's appearance, then you absolutely need to be making good use of a quality medical photo management program. In your line of work, before and after photos make all the difference in terms of whether people will choose to go with your service or not, which is why it is so very important that you have good photos, manage them well, and display then in a way that is pleasing to clients and that is likely to encourage them to choose your service over the service of another provider.