It’s been a full year since the last time we enjoyed the revenue-inducing chaos of the 4th quarter, and to be honest, does 2020 even count as a “normal” year? It is hard to benchmark off the actions we took

Starting a Medical Spa can be a daunting task. Not only is it a large financial investment, but it requires knowledge of the legal & compliance aspect of things, inventory management, marketing, human resources, and so much more. One of

Running ads and generating leads can cost upwards for several thousands of dollars a month. To get the best return on your investment, it’s important to select a digital marketing agency that not only understands your goals, but has experience

Is there still a demand for medical aesthetics training in Botox?

British plastic surgeons who have been fighting a quiet battle to maintain their share of the aesthetics market recently received some discouraging news. According to The British Association of Aesthetic Plastic Surgeons (Baaps), 2016 showed a 40% drop in the number of procedures performed by its members. It was the lowest in nearly ten years.

Former Baaps president, Rajiv Grover blames the growing trend in part on people seeking out specialists that perform these procedures within their normal practices as well as the unfortunate state of the economy.

Still, there can be little doubt that the ease and lack of downtime offered by injectables will continue to erode the cosmetic surgery industry for years to come. Clinics and spas that have chosen to add aesthetic injections to their menu of services have found that Botox training is less of a one-time certification and more of an area for continuing education.

Aesthetic Software Security, the growing concern...but don't take our word for it!

“PPL WORLD WIDE, FRANCES … IS HPV POSITIVE!” 

“PPL WORLD WIDE, FRANCES … IS HPV POSITIVE!” 

This was actually part of a Facebook post that included the unfourtunate young woman’s first and last name. With a quick glance it looks like an attack from an angry ex, but this was an act of aggression from a former friend that worked for a clinic where the 21-year-old had recently been treated.

This patient care technician had snooped through France’s confidential files and then actually aired the information on Social Media. These kinds of nightmare scenarios are a blow to both patients and healthcare professionals, and they leave many people questioning the security and respect given to their private medical records.

"Do I really need to worry about my Aesthetic Software Security?"